BUILT FOR CHANGING SKIN

Customize your own skincare routine.

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A NOTE FROM OUR FOUNDERS

When we created Popkle, it started with something simple. We were tired of having too many products and never the right ones. Skincare started to feel complicated, expensive, and overwhelming.

We wanted something that worked with real life. Some days your skin needs more, some days it needs less. Popkle was our way of making skincare flexible, fun, and easy again. One base that always belongs on your counter, and functional boba add-ins that let you personalize what your skin needs that day.

We built Popkle for people like us who love good skin but want to keep it simple. It’s skincare that fits your life, not the other way around.

Thank you for being here with us at the very beginning. We hope Popkle becomes part of your routine that makes you feel confident, calm, and completely yourself.

Love,
Taezja & KH

Personalized Skincare

Popkle is a modular skincare system built around one universal base and functional boba pearl add-ins. Designed for every skin type, it’s a daily ritual that adapts to you to keep your skin at its best through every change. Simple, effective, and completely personal.As your skin changes, just switch out your boba pearls to fit your changing needs. Your routine stays the same.

Your results don’t.

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Our Philosophy

Skincare shouldn’t be complicated. Popkle was built on the idea that one base and a few smart add-ins can replace an entire shelf. Popkle provides a skincare system that keeps your skin in its optimal condition everyday, ensuring stability and balance no matter how your skin changes. We believe in keeping things simple, personal, and kind to your skin.

Powered by K-Beauty Science

Developed in Korea with cutting-edge skincare technology, Popkle formulas are designed to respond to real skin changes. Each ingredient was carefully chosen based on proven efficacy data and K-beauty R&D insights to create clean, adaptive formulas that perform with your skin, not against it.

Formulated with care

Each formula is made with clean, gentle ingredients chosen for real performance and supported by proven research. We avoid parabens, sulfates, silicones, PEGs, phthalates, alcohol, and artificial colors, as well as harsh UV filters such as oxybenzone and avobenzone.

Clinically Crafted Ingredients

Every Popkle formula is built with purposeful, high-performance ingredients that hydrate, protect, and strengthen your skin.

Meet the Founders

Taezja Phelan

Co-founder

As a lifelong skincare lover and JD/MBA candidate, she’s passionate about creating smarter, simple routines that make great skin feel effortless. With a background in finance and GenZ beauty, she brings a fresh, thoughtful approach to how skincare fits into real life.

KH Kim

Co-Founder

With over 17 years of experience in developing products across the skincare and personal care world in Seoul and Shanghai, he brings deep expertise in formulation and product innovation. KH combines his background in marketing and deep industry knowledge to bring a new take on skincare to life.